Are you thinking about enrolling for Digital marketing training in Kenya – , well, if that’s what you have in mind, below is everything you need to know about pursuing a digital marketing course in Kenya.
Summary of questions we shall answer in this digital marketing in Kenya guide:
- Is digital marketing in demand in Kenya?
- How long does a digital marketing course take in Kenya?
- How long is a short course in digital marketing?
- Can I become a digital marketer in 3 months? (Can I learn digital marketing in 3 months?)
- Which school offers digital marketing in Kenya?
- Which school is best for digital marketing in Kenya?
- How much does digital marketing cost in Kenya? (What is the cost of digital marketing course?)
- Which course is best for learning digital marketing? (Which type of digital marketing course is best?)
- What are the requirements for a diploma in digital marketing?
- Which university is best for digital marketing in Kenya?
Digital marketing training in Kenya – all you need to know from the best school for digital marketing to fees and even how to excel in the digital marketing field in Kenya and beyond
Is digital marketing in demand in Kenya?
Short answer: Yes!
Why?
Because everything has gone digital, even marketing- and businesses and companies have realized that.
So they do not just need a conventional salesperson. No. They’re looking for someone who can sell them/their products excellently online.
Better still, as Gen Z start to enter adult age- and get purchasing power, from working or business- there will be even more opportunities for the simple reason that Gen Z have grown up with digital devices around them meaning the first thing they do when they want to buy something is search online!
So even those firms that are still dragging their feet and are yet to hire digital marketers will be forced to hire qualified digital marketers!
Moving beyond Kenya, one best thing with digital marketing is that you are not limited to selling your skills locally…I know of Kenyans who run international digital marketing companies from Kenya or are employed by multinational digital marketing agencies while living in Kenya!
To cut the long story short, you can never go hungry with a qualification in digital marketing!
How much do digital marketers charge in Kenya?
It depends on the project…expect to earn Kshs.20000- Kshs.200000 for one time projects like web design.
On the other hand, if you are employed full time, pay starts at Kshs. 30000 per month for entry level digital marketers..and it can rise to over Kshs. 300000 at more senior digital marketing positions.
Of course, you’ll earn way more if working remotely for foreign employers- from $1000 upwards monthly!
So yes, digital marketing can be very well paying!
How long does a digital marketing course take in Kenya?
Well, a short course can take 2 weeks.
But its best to pursue at least a more comprehensive 3-months certificate in digital marketing course…you’ll learn more and you’re likely to get more opportunities…even if you’re doing it for your own business, the skills you come out with in a certificate will put you at a better position to make more sales selling online.
By the way a diploma in digital marketing takes between 1 ½ years to 2 years.
Which university is best for digital marketing in Kenya?
We have a few universities teaching it including Zetech but it’s not easy to pinpoint one as the best.
In fact, its, for the most part, better to learn digital marketing at a dedicated digital marketing college such as Kenya Online College because you are taught not by academics like in universities– which means classes are more theoretical- but real, practicing experts who know their stuff.
In addition, classes in trainers such as Kenya Online College are usually small, so you’re given maximum attention.
And indeed, you are more likely to get connected to opportunities and mentorship (if you’re into digital marketing of your business) than in Universities (because employers prefer the highly specialized training offered by colleges)
Digital marketing training in Kenya – more questions answered
Can I become a digital marketer in 3 months?
Yes…we have an intensive 3-month crash course in digital marketing (certificate in digital marketing) that is designed in such a way that you can be in employment as a digital marketer within a short 3 months!
Learn more about our digital marketing short course in Kenya
Which school is best for digital marketing in Kenya?
Kenya Online College….and that is from the tens of positive reviews they have on Google besides the fact that employers seem to prefer graduates from Kenya Online College (They offer what is probably the most comprehensive and updated digital marketing course in Kenya).
How long is a short course in digital marketing?
2 weeks to 3 months depending on where you are taking it at.
For example, at Kenya Online College (Whatsapp or Call 0797 532 345), there is a short 2 weeks course and a more comprehensive 3 month course (that is the best in Kenya).
How long does a digital marketing course take in Kenya?
As mentioned above, the course takes between 2 weeks to 3 months, depending on where you’re learning it.
Except the Diploma course which takes between 18 months to 2 years…
To add, short digital marketing online courses takes between 2 weeks-6 months, depending on the time you devote to the course.
How much does digital marketing cost in Kenya?
The fee varies from one institution to the next…for instance, the fee at Kenya Online College is Kshs.15,000 for a 2 week crash course while their more popular, standard program costs Kshs.50000 (paid over 3 months)
Whatsapp or Call 0797 532 345 for more details about Kenya Online College’s digital marketing courses.
What is the cost of digital marketing course?
As I have said above, the cost varies from one institution to the next…
For instance, the fee at Kenya Online College is Kshs.15,000 for a 2 week crash course while their more popular, standard program costs Kshs.50000 (paid over 3 months)
Whatsapp or Call 0797 532 345 for more details about Kenya Online College’s digital marketing course fees in Kenya
Which course is best for learning digital marketing?
Of all the colleges offering digital marketing courses in Kenya and digital marketing schools in the wider East African region, Kenya Online College is ranked the best..
That is because of their success rate when it comes to placing their graduates in jobs. Businesspeople who have also gone through their course have also reported making record-breaking sales online, after employing what they learned during the digital marketing trainings at Kenya Online College.
Which type of digital marketing course is best?
You want to enroll into a course that covers all the foundations such as the complete digital marketing course at Kenya Online College.
But perhaps it is better to later on niche down to a specific area.
Example: If you’re a very technical person, it could be best to go for SEO, as your specialization (and it pays really well).
In contrast, if you’re not into technical stuff, getting into direct response copywriting, or even general content writing, or may be social media marketing could be a more sensible route.
In other words, becoming a jack of all trades might not be the best decision.
Instead, your main goal is to first understand the essentials/foundations (these skills are obviously transferable to every other niche), which include customer journey (and journey mapping), marketing funnels, analytics and reporting, performance marketing, etc.
Later on choose what you’re exemplarily good at and specialize there (AI marketing, Tiktok, or whatever!)
What are the basic digital marketing course requirements in Kenya
Below are the basic requirements for different levels of Digital marketing training in Kenya:
- KCSE certificate (minimum)- C- (minus) at least, for a Diploma in Digital Marketing. D plain for certificate in digital marketing at Kenya Online College
- A passion to learn.
- No experience required.
- Basic computer literacy
ALSO SEE:
Colleges offering digital marketing in Kenya
The Complete Digital Marketing Course
Free digital marketing course in Kenya
Digital Marketing short course in Kenya
Online Marketing courses in Kenya
Where to study digital marketing in Kenya
Universities offering digital marketing courses in Kenya
CPA John Gitahi is a trainer at Kenya Online College, Kenya Institute of Information Technology and NITA and has been involved in education all his life. He is very passionate about helping young people make great career choices. He’s a savvy digital marketer. A mentor to many too. He studied Commerce and ICT at the University. He is also an avid traveller.. Questions? Email him: waibochij@gmail.com