If you are looking to upskill, taking a short course on digital marketing can be a good choice. But, where can you study the course in Kenya?
Well, in this post, I will tell you about some of the best institutions that offer short courses on digital marketing in Kenya.
Digital Marketing short course in Kenya – where to learn digital marketing
Without further ado, here are some of the best institutions that will train you in digital marketing in 6 months or less:
1. Kenya Online College
This is inarguably the leading digital marketing training institution in Nairobi, and Kenya at large.
Its trainers are industry professionals with years of experience in the digital marketing field.
Most importantly, they train using a full hands-on approach – you are trained using real-world projects from day one.
In addition, the trainers also give students projects to work on and build their digital marketing portfolio.
And, you are free to use this portfolio to market your skills.
To add to that, the institution has partnered with several local businesses that are looking for fresh digital marketing talent.
In other words, if you perform well, you are guaranteed of landing a job (in these businesses) upon graduation.
Buy, if you don’t like having a 9-5 job, Kenya Online College still has you sorted… In their digital marketing course, they also teach you how to make money online as a digital marketing freelancer.
Now, if you’re a busy professional or a campus student, you might know how hectic it can be if you add a class to your daily schedule.
But not at Kenya Online College. This is because they also have the option to learn on a part-time basis (3 hours/day, 3 days a week).
That being said, Kenya Online College teaches one of the most comprehensive digital marketing courses in Kenya.
If you don’t believe me, just take a look at their full digital marketing course outline:
Digital marketing course outline at Kenya Online College
|
Module |
What the module entails |
| Module 1: Introduction to Digital Marketing |
|
| Module 2: Building and Understanding Websites |
|
| Module 3: Content Marketing |
|
| Module 4: Search Engine Optimization (SEO) |
|
| Module 5: Social Media Marketing (SMM) |
|
| Module 6: Pay-Per-Click (PPC) Advertising |
|
| Module 7: Email Marketing |
|
| Module 8: Web Analytics & Measurement |
|
| Module 9: Additional Topics (Optional) |
|
| Bonus Module (For Career Shifters & Business Owners) |
|
Other course details
Mode of study: On-premises (full-time & part-time) and online
Duration: 4 months
Fees: Ksh. 60,000 (15,000 per month)
How you can enroll at Kenya Online College
Gone are the days when you had to fill out numerous application forms and then wait for months just to know if you have qualified.
To enroll at Kenya Online College, all you need to do is get in touch with their student liaison office, answer a few questions, and you will know your outcome in a matter of minutes.
To get in touch with them, you can use any one of these means:
- Call them on 0797 532 345
- Email them at kenyaonlinecollege@gmail.com
- Fill out their online inquiry form
- Or, visit their offices at Arcade House, 2nd floor, off Moi Avenue, next to Meridian Hotel
2. Horizon Heights College
Horizon Heights College is another good institution that offers digital marketing course training in Kenya.
If you enroll at the institution, you will be taught by industry professionals using a hands-on approach.
Among the units you will be covering include:
- Search Engine Marketing (SMM)
- Search Engine Optimization (SEO)
- E-commerce SEO
- E-mail Marketing
- Pay-Per-Click Advertising (PPC)
- Lead nurturing
- Web data analytics
Other course details
Mode of learning: On-premises (full-time)
Duration: 3 months
Fees: Ksh. 90,000
3. DigiStride Academy
Founded in 2018, the institution has managed to train over 1,000 digital marketers so far.
One of the academy’s key selling points is that it has split its digital marketing course into three short modules.
This makes it a good choice if you would like to specialize in one area of digital marketing.
And the 3 modules are:
- E-mail Marketing & Copywriting
- Search Engine Optimization & Marketing (SEO & SEM)
- Social Media Optimization & Marketing (SMO & SMM)
Other course details
Mode of study: Both online & on-premises
Duration: 45 days per module
Fees: Ksh. 45,000 per module
Digital marketing short course in Kenya – wrapping it up
Taking a digital marketing short course is a sure way to upskill yourself.
And, the best place to achieve this is Kenya Online College (we’ve already seen what makes it the best).
To book your slot, call/WhatsApp their student liaison officer on 0797 532 345 now!
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Patrick is a digital marketer and web designer by profession but on the side, he talks about how to use skills to make money online. He studied Applied Statistics at the university. He’s also an avid reader and digital skills trainer. Have any questions? Connect with him on LinkedIn.