When going to college/university, we normally try to look for courses that will still be in demand when we graduate.
Afterall, no one wants to do a course where they are not sure if they will get a job afterwards.
For this reason, today, I’ll tell you about some of the courses that will be most marketable in Kenya by 2025 and beyond.
Most marketable courses in Kenya by 2025
We shall start by talking about the regular diploma and degree courses before looking at the short courses.
ICT courses
If you have noticed, today, most areas of our lives are dependent on technology. This includes education, work, transport, entertainment, marketing, and so on.
And truth be told, the technological advancements are only getting better and more sophisticated.
This has given rise to the demand for numerous IT-based careers.
Some of these IT-based courses that will be in high demand by 2025 include software engineering, cybersecurity, machine learning, digital marketing, graphics design, cloud engineering, deep-fake analysis, etc.
Now, if you already have an ICT-based course, you can increase your chances of getting a job by creating a good portfolio to showcase your skills.
For this, you can get sample projects to work on from the internet.
Data-related courses
Today, data is commonly referred to as the new oil.
This is because nearly every activity we do today is a data point in itself.
And, when all these single data points are aggregated, they produce valuable insights that can be used in various sectors such as targeted advertising.
Advances in technology have made it easier to process large amounts of data and extract value that we couldn’t get from these data before.
In turn, this has led to a high demand for data professionals such as data scientists, data analysts, machine learning engineers, deep learning engineers, and data engineers.
Sales & marketing courses
To be honest, sales & marketing is one course that will rarely go out of demand.
You see, for any business to survive, it will need to invest in the sales & marketing department.
And, as more and more businesses spring up, they will require good salespeople to promote their products/services.
Just so you know, to be a successful salesperson, you’ll need to be a peoples’ person with good persuasion skills.
If this feels like you, then you should consider taking this route.
By 2025 and beyond, some of the most in-demand salespeople will be SaaS (Software as a Service) salespeople.
So, if you are excellent in sales and are good in IT, you can try taking specializing in SaaS sales.
All in all, if you opt to venture into sales & marketing, I recommend you also take a short digital marketing course as this will greatly improve your marketability.
Medical courses
Truth be told, people will always get sick/injured at one point in their lives.
Not to mention that the number of lifestyle-based diseases has shot up significantly in the recent past.
As a result, we will always require medical professionals to always treat and advise us on health-related matters.
Having said that, some of the medical courses that will be most in demand by 2025 include nursing, dentistry, health assistant, clinical medicine, and bachelor of science and bachelor of surgery.
And by the way, if you have noticed, there’s still a shortage of some of these professionals.
Engineering courses
Engineering courses are another group of courses that are not likely to go out of demand anytime soon.
You see, as we continue making technological advancements, we will also continue making infrastructural developments in almost all sectors of our lives.
Come 2025 and beyond, the most marketable engineering disciplines will be civil, electrical, mechanical, mechatronic, automotive, and environmental engineering.
This is because they are the disciplines that are set to gain the most from the various technological advancements.
Most marketable short courses in Kenya by 2025
If you want to upskill or switch careers, you do not have to go back to college/university and do a full-time course.
This is because there are some specialized short courses you can take and still get these marketable skills.
In this section, I shall briefly introduce you to some of these most marketable short courses and where you can study them.
Just so you know, these courses normally take 1-6 months to complete with a few taking up to 12 months.
Digital marketing
By 2025, businesses and brands will be doing most of their marketing on digital platforms.
When it comes to digital marketing, there are several areas that you can specialize in such as email marketing, SEO, content creation, social media marketing, and Ad targeting among others.
Usually, most digital marketing courses take 3-4 months.
You can learn more about digital marketing and the best institutions that offer it in our other guide here.
Data analysis
As I have mentioned earlier, today, the world is relying on data to make decisions more than ever.
This has led to an increased demand for data analysts – they clean, analyze, and visualize this data in a simple manner.
By 2025 going onwards, data analysts will be hotcakes in most companies as they will be helping stakeholders in making data-driven decisions.
This can be a good short course for you if you have a background in mathematics or economics-related courses.
Cybersecurity
Today, user data has become a valuable commodity and this has led to an increase in the number of hackers trying to steal these data.
There has also been an increase in other cybercrimes such as ransomware, spyware, and viruses which are being used for cyberespionage in various sectors.
This has led to the demand for qualified cybersecurity professionals to protect these computer systems.
It’s estimated that most sectors are still reporting staffing shortages when it comes to cybersecurity professionals.
SEE: Short Cybersecurity Courses in Kenya
Software engineering
As I have already mentioned, software engineers will be in high demand for the foreseeable future.
This is because they are the people who create the computer and mobile phone applications that we use.
They also design & create websites and program embedded computer systems such as drones and self-driving vehicles.
Usually, most software engineering short courses take 6-9 months depending on the institution – learn more about the course here.
Data Science & Machine Learning courses
Data science involves using computers to derive value from large volumes of unstructured data.
On the other hand, machine learning involves using computers to detect patterns and trends in large datasets for purposes of predictive analytics.
Another area of specialization is deep learning – it involves training computers to have human-level intelligence or what is commonly known as artificial intelligence (AI).
Just in case you are wondering, these courses are related in one way or the other.
Having said that, these professionals are already in high demand and will continue being in demand for -the foreseeable future as we continue integrating AI into various areas of our lives.
Videography and video editing
One of the main reasons why videographers and video editors will be in demand is due to the increase in number of video content creators.
Not forgetting that large companies are also already investing in inhouse videographers to make marketing videos.
Remember, you can also freelance your video editing skills or license stock videos online and make a killing.
The good thing about this course is that it’s one of those courses that have very minimal entry requirements but excellent pay.
Usually, the course takes 3 months to complete – here are some good colleges offering videography in Kenya.
Final words on most marketable courses in Kenya by 2025
There you go!
These are some of the courses that will be most marketable in Kenya by 2025.
Remember, if you are pursuing an IT or data-related course, you can improve your marketability by creating a portfolio that you can use to showcase your skills.
This is because most employers will first ask for your portfolio (before papers) to gauge your skills.
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Patrick is a digital marketer and web designer by profession but on the side, he talks about how to use skills to make money online. He studied Applied Statistics at the university. He’s also an avid reader and digital skills trainer. Have any questions? Connect with him on LinkedIn.